OM: new episode of the series "Never Back Down" this Saturday at 8 PM

A unique immersion: OM opens the doors to its locker room

Friends, who would have thought that one day we would experience this? With the series "Never Give Up", our OM is making a strong impact and showing that it has nothing to envy from the biggest European clubs in terms of content. On YouTube, the first season is becoming a must-watch for all those who are passionate about the white and blue jersey. Between the behind-the-scenes of training, moments of joy after victories, and especially tensions in the locker room, we are really in the know. Honestly, we almost feel next to De Zerbi or Højbjerg!

The success of the format: a storytelling that captivates

You saw it just like I did: the first episode, "Promises", was a hit. And it's no accident! The club's choice to bet on a long narration, with real depth, is exactly what was needed to tell the story of this 2024-2025 season where everything changed. Let's not kid ourselves, many of us wanted to know more about what really goes on behind the locker room doors. This format is a true masterstroke in communication. Moreover, we can wonder if other French clubs will follow this path or if OM will remain a pioneer. What do you think?

A highly anticipated episode 2: Højbjerg, the anger, and the secrets of the locker room

This Saturday at 8 PM, we are going to witness a big moment: the sequence where Pierre-Émile Højbjerg loses his temper in the locker room. It's the kind of footage we would never have seen a few years ago! So, will it help to strengthen the group or, on the contrary, reveal tensions that De Zerbi needs to manage? We all know that in a season, sometimes shock treatments are needed to move forward. But beware, exposing the group's intimacy so much also involves risks: does it not put extra pressure on the players? Are we not in danger of fueling unnecessary controversies? Come and discuss it in the comments, it's a real topic!

A winning strategy to bring the club and fans closer

OM has understood it well: today, it's necessary to create a strong bond with the fans. Through this series, we are no longer just experiencing the match from the Vélodrome or in front of the TV; we become a bit of an actor in the life of the club. It’s not just PR; it's a way to show a new image, more authentic and less sanitized. Financially, it’s also smart: we retain fans, attract sponsors, and strengthen the OM identity. But by revealing everything, do we not risk showing too much? We'll talk more about it together, but for now, the chemistry works wonderfully.

Your turn: your opinion on this new era

So friends, does this mini-series excite you as much as it does me? Are we touching on a new era for our OM, or are there limits that should not be crossed according to you? Tell us what you expect from the continuation, and share your reactions to the Højbjerg sequence. We’ll meet in the comments to discuss it like at the counter, among enthusiasts!